Proximity + Intent = Connection.
The social platform for people who are already there.
Investor Deck · Confidential · 2026
Dating apps optimized for swiping, not meeting. Social media optimized for scrolling, not connecting. Neither solves the fundamental problem: how do two people who are in the same place, at the same time, with aligned intent, actually find each other?
Tinder charges $25–50/mo to swipe people who may be offline, inactive, or across town — then sells Boosts, Super Likes, and a $499/mo "Select" tier on top.
LinkedIn charges $30–60/mo for InMail credits to cold-message strangers you can't even reach without paying.
Eventbrite takes 3.7% + $1.79/ticket + 2.9% processing — and offers zero attendee networking.
SO-LO is a social platform where you declare what you're open to — dating, networking, socializing, collaborating — and discover people nearby who are open to the same thing. When two people signal mutual interest, a time-limited conversation called a collision begins.
Users say what they want before they discover anyone. Intents are contextual — the core set covers everyday use, venues add their own, events match the occasion.
Both people must independently signal interest before a collision opens. No cold approaches. Privacy-first, consent-driven by design.
Collisions have a countdown. The timer creates urgency to exchange info or meet in person. When it expires, both people rate the experience.
| Layer | For | What's Built | Revenue |
|---|---|---|---|
| User Mode | Individuals looking to connect | Discover, signal, collide, chat, Cue AI coach, collision ratings, contextual dating + professional profiles | Freemium + $9.99/mo |
| Creator Tools | Local creators, event hosts, influencers | Post to nearby followers, creator dashboard, engagement metrics, event creation + ticketing | Creator subscription |
| Venue Tools | Bars, restaurants, coworking, event spaces | Venue dashboard, custom intents, event management, QR check-in, content moderation | Venue subscription |
| Conference Tools | Conference organizers, multi-day events | Organizer dashboard, session scheduling, attendee management, QR check-in, conference-scoped intents, wrap-up analytics | Organizer subscription |
When both people declare dating intent, dating profiles activate — preferences, love languages, MBTI, prompts, compatibility scoring.
What dating apps can't do: Confirm that two people are mutually interested before a single message is sent — and that they're already in the same place, right now.
When both people declare networking intent, professional profiles activate — job title, company, skills, "looking for" tags, LinkedIn OAuth.
What LinkedIn can't do: Tell you that the VP of Engineering is 50 feet away, shares your intent to connect, and just matched your signal.
After every collision expires, both people rate the experience. Ratings build your reputation as an aggregate score — never individual reviews. The system is structurally resistant to abuse.
Apps like TEA let anyone rate anyone — no interaction required. The result was pile-on attacks, coordinated harassment, and ratings weaponized as social currency. SO-LO's architecture makes this structurally impossible.
| Platform | Cost | What You Get | What's Missing |
|---|---|---|---|
| Tinder | $25–50/mo | Swipe-based dating | No proximity, no intent, Boosts and Super Likes monetize desperation, $499/mo "Select" tier |
| $30–60/mo | Professional network | Cold InMails, gatekept connections, no IRL context | |
| Eventbrite | 3.7% + $1.79/ticket | Ticketing | Zero attendee networking, 11 price hikes since 2007 |
| Meetup | $16–34/mo (organizer) | Group activities | No 1:1 matching, no intent system, no consent layer |
| SO-LO | $9.99/mo | All of the above | Proximity-verified, mutual consent, declared intent, reputation system |
$9.99/mo · $89.99/yr
Unlimited extensions, advanced filters, Cue AI, profile analytics, priority discovery. Priced below every major competitor.
Monthly tier
Post to followers, engagement metrics, event creation, audience tools. Creators drive foot traffic to venues — the supply side of the flywheel.
Monthly tier
Venue dashboard, custom intents, event management, QR check-in, moderation. Conference organizer tools for multi-day events.
No microtransactions. No pay-to-play visibility. One flat subscription per tier. The product works — we don't need to monetize hope.
Proximity apps live or die by local density. We don't need a million users — we need 5,000 in one city.
Single market launch. 20 venue partners. Creator seeding. University partnerships for initial density.
Weekly events with venue partners. Conference pilot. Creator referral program. Prove collision rate and retention.
2nd and 3rd city with playbook from launch market. Venue onboarding at scale. Conference partnerships.
5–10 cities. National conference partnerships. Creator marketplace. Organic growth from density flywheel.
| Metric | Year 1 | Year 2 | Year 3 |
|---|---|---|---|
| Total Users | 50K | 250K | 1M+ |
| MAU | 15K | 100K | 400K |
| Paid Conversion | 5% | 8% | 10% |
| Venue Partners | 25 | 200 | 1,000+ |
| Active Creators | 100 | 2,000 | 15,000 |
| ARR | $500K | $3.2M | $10M+ |
Assumptions: User pricing ($9.99/mo) sits below Tinder Gold ($40), Tinder Platinum ($50), Hinge ($30+), and LinkedIn ($30+). Paid conversion (5→10%) aligns with industry freemium benchmarks: 3–5% "good," 6–8% "great" (OpenView). Venue targets modeled on density: Y1 = 1 city × 25 venues. Y2 = 5 cities × 40 avg. Y3 = 15 cities × 65 avg.
SO-LO is a fully functional React Native app. The core collision loop — discover, signal, collide, chat, rate — is live and tested. Creator, venue, and conference tools are built.
Tech: React Native (Expo SDK 54), Supabase (Auth, Realtime, Edge Functions, Storage), RevenueCat for subscriptions, modular service architecture.
The product is built. 105 screens. 40 services. Core loop working. What we need is runway to launch in one city and prove that proximity + intent creates a network effect that compounds.